Reinvent Learner Experience with Intentional Human-Centered Design (Bianca Baumann)

Human-centered design (HCD) is much more than simply following Design Thinking principles and Agile work processes. It’s an intentional practice creating experiences across the organization, not only focusing on employees but customers and the community alike. Overlaying Design Thinking with HCD allows L&D to play a crucial role in an organization-wide human-centered approach focusing on human outcomes and reinventing experiences that align with the modern learner.

In this webinar, we will talk about what HCD is and how it relates directly to the five stages of Design Thinking, and share actionable ideas on how to help organizations be more intentional about creating human-focused learner experiences.

During this interactive webinar, we will provide easy-to-understand insights on:

Human-centered design vs. Design Thinking
Tying HCD into your Design Thinking practices
Practicing HCD every day

About the Presenter: Bianca Baumann is a Senior Learning and Talent Strategist and Senior Director, Learning Experience at GP Strategies, Global Innovation, Research & Development. Over time, she has developed processes and methodologies to help organizations meet their growth and revenue targets with the help of innovative L&D and talent management approaches, including digital transformations, onboarding and reskilling programs. She has spearheaded multiple projects in the marketing, automotive, financial and events industries, creating award-winning programs along the way. She shares her expertise in her blog and at global conferences, highlighting the importance of including disciplines outside L&D to help organizations build the workforce of the future. She teaches courses as part of the Learning Experience Design Certificate at OISE and published the eBook “The Little Black Book of Marketing and L&D”, a practical guide that helps integrate proven marketing techniques into L&D.

Bianca Baumann
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